
Human Factors Research and Vehicle Interface Design: A Best Practice
Published on
Last year a U.S. auto manufacturer announced a startling leap forward in in-vehicle experience: Ordering Donuts via dashboard while…

Automotive Simulation Models for Human Factors Research and ADAS
Published on
On a single day in mid-July major headlines painted seemingly mutually exclusive pictures of the state of autonomous vehicles.…

Simulator Technology and Autonomous Vehicle Development
Published on
The discussion around autonomous vehicles (AVs) is chronically fixated on two areas of technology: Sensors and AI algorithms Even…

Driver Research: Addressing Autonomous Driving System Over-reliance
Published on
As we’ve noted in the past over-reliance on automated driving systems (ADS) and advanced driver-assistance systems (ADAS) is a…

Human Factors Research: “Trust Issues” with Autonomous Vehicles
Published on
When it comes to autonomous vehicles, we have trust issues. On the one hand, adoption will be slow (or…

New simulator puts people in a full-size car to understand their driving behavior
Published on
When you take a seat in the 2013 Ford Fusion sitting in Srinivas Peeta’s new lab, you enter a virtual…